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With a single persistent view of identity, organizations can create a deeper understanding of their customers, synthesize smarter cross-channel experiences, and accurately predict and refine marketing performance.
Direct access to raw event level data from both online and offline signals delivered in a flexible, portable data science environment, to make it work harder for your organization.
Trust your customer data to the most precise, scalable, secure, and privacy-friendly data onboarding solution in market.
Reach non-converting consumers who have shown intent to purchase—but have not yet converted—at every point of their online and offline interactions.
Target audiences better, based on real-world behaviors, incorporating over 15,000 consumer attributes tied to accurate identities.
Neustar IDMP is the only DMP built on an end-to-end system of Identity, so marketers can advertise to people, not cookies or devices, across all touchpoints, including Walled Gardens like Google and Facebook. Better insights, targeting, creative, and returns start with knowing who is on the other end of the impression.
Is Your DMP targeting cookies and devices or people? Listen in as Susan Bidel, Forrester Senior Analyst and John Baronello, AllState talk with Julie Fleischer about using identity to solve problems created by traditional DMPs.
Better segmentation means a faster-flowing pipeline. See how CBR increased conversions “by multiples of ten.”
Everyone wants to offer a personalized customer experience. With Neustar PlatformOne, achieve it with a consistent view of customers at every touch point.
Find out how Neustar can help you succeed in the connected world.
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