Customer Intelligence Posts
Why Can’t My Marketing Data Work Harder?
While 70% of marketers think omnichannel marketing is important, only 19% are currently linking marketing data across channels.
How Good Is Your Customer Intelligence?
A marketing message can only work if it reaches its intended target. When assessing the quality of customer intelligence, ask ...
10 Essential Things To Know About Local Search Marketing in 2014
Ten things to know about local search marketing in 2014, as found in the 7th Annual Local Search Study conducted ...
Infographic: What’s a Snowboarder’s Favorite Off-Slope Brands?
This infographic presents a snapshot of snowboarders and their favorite brands, to help you target this audience better in your ...
Graphic: Who’s REALLY Watching the Winter Olympics?
This infographic details the audience demographics of Sochi 2014 Winter Olympics fans. Great information for marketers running winter sports-themed campaigns.