Privacy is of paramount importance to Neustar. All of our offerings are designed to serve the legitimate interests of our customers in understanding and enhancing the effectiveness of their advertising efforts, identifying and preventing fraud and malicious online activity, and facilitating safe and reliable user experiences without compromising fundamental privacy rights.

In addition, Neustar is a member of the Network Advertising Initiative (NAI) and the Digital Advertising Alliance (DAA), and we comply with these organization’s codes and principles. We have also certified our compliance with both the US/EU and US/Swiss Privacy Shield Framework, and we participate in the TRUSTe privacy certification program powered by TrustArc.



Data Onboarding

Trust your customer data to the most precise, scalable, secure, and privacy-friendly data onboarding solution in market.

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Target audiences better, based on real-world behaviors, incorporating over 15,000 consumer attributes tied to accurate identities.

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To navigate how to use AdAdvisor and get the most out of our extensive suite of audiences, download our AdAdvisor Reference Guide.

For questions about our AdAdvisor data or a customized audience recommendation, email our data advisors.


Segment even unauthenticated visitors in real-time, powered by identity insights, behaviors, and purchase propensity data.

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Omnichannel Remarketing

Reach non-converting consumers who have shown intent to purchase—but have not yet converted—at every point of their online and offline interactions.

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Precision Targeting

Elevating Automotive Segment Data, Powered by AdAdvisor

J.D. Power and Neustar have developed a one-of-a-kind automotive marketing solution that provides advertisers with greater precision, quality, and reach. This new dataset connects customer experiences to real audiences across multiple channels and devices.

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Client Success

3 Day Blinds + Customer Intelligence

This national retailer knows who and where its customers are. That’s no accident.

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Client Success

Adelphic + Customer Targeting

Better data. Personalized messaging. They’re not just buzz words—they’re how Adelphic helped a client pick off the competitions’ customers.

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Raise Your Game

Onboarding + People-Based Marketing

Offline identity is the key to great marketing. Julie Fleischer/ VP of Product Marketing at Neustar and Joe Stanhope/ VP Principal Analyst from Forrester discuss how brands can win critical consumer moments by raising their onboarding expectations.


Find out how Neustar can help you succeed in the connected world.

Contact Us Give us a call 1-855-898-0036